Innovation Course - Fondazione Accademia Di Comunicazione

How to work with Innovation Processes 2 days

Teacher: Fredrik Heghammar, Co-Founder and Partner at House of Sparks.

I'm a born maker, expert in innovation and digital production, with extensive blue chip and high profile experience. After completing my education at the Aviation School of Technology, I worked as a jet engine mechanic, but shifted gears in the mid-nineties to enter the world of digital. Started my digital career in the mid 90’s as a web and interface designer and later became Managing Director/Partner for the digital agency, Perfect Fools. I have been a program director at the famous Berghs School of Communication Stockholm building partnerships with San Francisco-based Academy of Art University. And Digital Director/Head of Production at Jung Relations, earning recognition transforming its strategic and conceptual digital capability. After Jung I moved to New York to work for Google as a Senior Executive Producer at Google Creative Lab, working with the marketing and innovations teams to build and evolve the Google brand and products. I then moved on to Anomaly NYC as Director of Digital. In 2015 I moved back to Sweden to found Another Tomorrow. In 2018 I Co-founded House of sparks and Insulander Amplification.

Throughout my career I have won numerous awards in Cannes as well as in most top global creative festivals for clients such as Converse, Nikon, Saab, Absolut, Electrolux, Adidas, Pfizer, MTV, Microsoft, Nokia, Google.

I have been speaking at a number of industry events such as DigiGov, Cannes Lions, Globo Brazil, AdWeek NYC, Digital Marketing Conference Moscow, Ad forum Copenhagen, Stockholm Media Week, Nätverket Piraya, Inhouse, Kungliga Musikhögskolan, Berghs School of Communication, Hyper Island, Stockholm School of Economics, The Swedish-American Chamber of Commerce and at several advertising agencies such as McCann, Granath Euro RSCG, Ruth, Mindshare, Your Majesty, Anomaly to mention a few.

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